The website budapestikaracsony.hu has been launched, where the exhibitors of the Budapest Advent and Christmas Fair await interested visitors online. Budapest Brand Nonprofit Zrt.’s campaign mainly aims to support Hungarian material culture and connect handcraft artists with customers.
In the current uncertain situation, support for Hungarian micro, small and medium-sized enterprises is crucial. Published by the Hungarian Design Council in the past few days, Budapest Design Map overtly seeks to encourage customers to buy Hungarian design products in the pre-Christmas period in order to maximise the quantity of Hungarian goods to be bought as Christmas presents along with the number of Hungarian enterprises that can keep developing despite the difficulties.
The website budapestikaracsony.hu was launched with a similar thought in mind, where the exhibitors of the Budapest Advent and Christmas Fair await interested visitors online. The Budapest Advent and Christmas Fair has been the highlight of the capital’s advent period for decades, offering a choice of Hungarian handicraft artists’ products to the nearly 800,000 visitors each year. The Budapest Christmas Fair was selected by Ryanair airlines as one of the best festive fairs in Europe last year; this year, however, no Christmas fairs are held due to the pandemic situation, which is why the organisation in charge of tourism in Budapest presents an extraordinary online platform to offer help to masters, industrial designers and handicraft artists of the Hungarian Association of Handicraft Artists before the festivities. The website provides visitors with short descriptions, photos and contact details of the creators to help them find makers and their products most suitable as gifts. The initiative comprises six categories and almost fifty artists altogether. During its history of over two decades, the emblematic advent fair has mostly offered unique works by members of the Hungarian Association of Handicraft Artists, showcasing puppet makers as well as representatives of artists working with leather, wood, metal, paper, glass, ceramics, bees, textile, vitreous enamel, soaps and flower arrangements.
The organisers support the website also through campaign videos and other activities.
For more information, please visit www.budapestikaracsony.hu