In line with this year’s slogan, the opening exhibition of Budapest Design Week is primarily intended to offer an opportunity for small and medium-sized enterprises launched after the regime change to introduce themselves. The majority of the presented projects involve products already manufactured or easily suited for serial production with little further development; moreover, some exciting experimental concepts are also flashed to evoke thoughts in visitors.

The projects curated for the exhibition were inspired by the rich mineral resources, diverse flora, rivers and excellent mineral waters, as well as the mineral-rich soil that sustains industrial crop growth in the Carpathian Basin – this being the starting point (or the start line, if you like), which is available to anyone, and which is a unique and unmistakeable feature in Hungary. The exhibition presents artworks that, even if implicitly, direct attention to the values of natural resources, through their use of material and the symbolism of working it: putting sustainability into the focus, they wish to use the means of design to raise users’ awareness of the value of natural resources around us, as well as their own responsibility as designers and consumers in preserving and passing them on.

Expert: Andor Wesselényi-Garay
Curator: Hungarian Design Council / Budapest Design Week project team

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HUNGARIAN DESIGN AWARD 2017

Following a tradition, an award ceremony will be held also this year to present the best of last year in the Hungarian design scene. The grant that has represented the most prestigious recognition in the profession for almost 40 years, along with the annual award announced by the Minister of National Economy, primarily aims to call market actors’ attention to the competitive potential offered by the creative industry, and to present the outstanding achievements of national innovation to a broader audience. As the notion of design keeps changing and is gathers complexity, the event offers a comprehensive overview of the trends representing the present and projecting the future of the design scene. Similarly to the previous years, the panel awarded products that represent a high added design value, are innovative, competitive, and meet international expectations, in addition to becoming an indispensable part of our everyday environment.

DESIGN MANAGEMENT AWARD 2017

The strategic application of design today is proved to increase competitiveness and is regarded by market actors as a profitable investment. The Hungarian Design Council founded the Design Management Award as a means to recognise the organisations that set an example by using the inventory of design and design-minded thinking, which has become an integral part of their operations also at the level of decision-making processes. This recognition may motivate organisations and institutions by showcasing good practices, while offering an exciting glimpse into the secrets of corporate success to those interested. In addition to the four awarded companies, four other organisations that have received certificates of recognition are also presented at the exhibition.

Admission to the award ceremony: on presentation of an invitation.
Organised by the Hungarian Design Award

The term “Industry 4.0” refers to the currently unfolding fourth industrial revolution, which entails the full automation and intelligent control of the entire manufacturing process, i.e., the undoubtedly universal global phenomenon of living in an intersection between the physical and a virtual world. All of these increasingly closely rely on the new modules of global innovation. Supplier value chains, which previously tended to move along “fixed” tracks, take on additional dimensions, while R&D activities, which followed a unilaterally closed course of innovation, suddenly take a more open form, thus facilitating and urging the mechanisms of the sharing economy to inch their ways into the development of certain technological innovations. This takeover facilitates technological platform-based networks to emerge and grow vigorously, creating an advantageous opportunity for new innovative enterprises to enter the scene through successful marketing opportunities for their technical innovations. Having recognised this, the Ministry of National Economy, in cooperation with the National Technological Platform Industry 4.0 established by it, is working on a development strategy for the national economy, with a possibility of added emphasis on the creative industry.

What do all these imply for the creative industry?

Good examples and lessons learnt, points of  connection for the creative industry - topics to be analysed by experts at the closed workshop, and presented at the plenary session to be held in the afternoon. Outlining a number of pilot projects and good practices, the invited experts and the roundtable invitees explore the potential future strategies for the creative industry.

Organised by the Hungarian Design Council

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40x40 is an exhibition that collects the projects of leading international designers who won A’Design Award this year. The exhibition presents 40 designers’ winner works from 40 countries. All of the Hungarian winners are also exhibited to highlight their success.

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Meet augmented reality and walk with us in the intriguing design venues of Budapest!

1. Download layar app!

2. Scan this page and you can immediately see the tour times.

3. Activate online contents, and enjoy the design treasure that Budapest has to offer.

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After appearing in Tate Modern in London, young French-Hungarian visual artist Dániel Labrosse returns to Budapest to present his new material using AR (augmented reality). He uses multiple techniques in his thematically connected colourful illustrations: painting, computer graphics and traditional animation are combined with augmented reality, in which he partners with Etentuk Udeme.

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In the course of the moderated debate, representatives invited from both the design and the business scene will talk about the challenges they face when applying design to the business area. 
At the creative workshop, participants will design solutions for the most critical issues by using rapid idea generation tools.

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Cool finnish designers will show their products and artworks at Bartók Béla Boulevard – study or buy them in this pop-up store. Gallerys and shops at Bartók Béla street will also create a special installation made of recycling designed things, in collaboration with great artists.

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Budapest’s newest alternative fashion store presents its novelties at a fashion show. During the week, workshops will also take place: you are welcome to participate at the booklet making session with Amient’s team or the doodad jewellery creation with the designer of Artkores.

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Heinrich Studios opens its doors once again for the public. Workshop participants may experience different techniques – traditional and new ones –, there will be a pop up store, open studios – and an exclusive concert. Details: Facebook.com/HEINRICH.alkotoiszint

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They say that one should not translate hygge but feel it. Drop by at MONO art&design and indulge yourself in the Danish cuisine á la Szimply. On the occasion of the Design Week the shop also teamed up with Kontakt for a pop-up café, where baristas will be brewing Danish coffee La Cabra, which you can also purchase on the spot.

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Get to know the characteristic furnitures of the premium Danish design brands, like HAY, &tradition, Normann Copenhagen, Montana, Gubi or the House Doctor. The modern and trendsetting, nevertheless everyday functional skandinavian pieces will give you a special treat in the interior created at the Solinfo Atelier. Experience the atmosphere of a danish home and check their selection of the well known manufacturers!

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